Japanmade at 3daysofdesign: Where Japanese Craft Meets Scandinavian Clarity
Conceived by Jens H. Jensen in collaboration with OEO Studio, the Japanmade exhibition at the upcoming 3daysofdesign 2026 in Copenhagen, will bring together a tightly edited selection of Japanese brands that continue to produce locally, working in close alignment with small-scale makers and longstanding craft traditions.
Set within a 75-square-metre space in the Nordhavn district, the exhibition is not expansive, but intentional. It trades scale for clarity, a decision that feels entirely in keeping with its ethos.
A shared design language
At its core, Japanmade explores the quiet affinities between Japanese and Scandinavian design. Both traditions prioritise restraint, proportion and a deep respect for material.
For OEO Studio, this is not a new conversation. The practice has spent more than two decades working closely with Japanese artisans and manufacturers, developing a design language that moves fluidly between cultures.
The result is what the studio describes as a form of ‘compelling minimalism,’ an approach that pares back without ever feeling austere, where every detail carries weight. Within the exhibition, that philosophy is expressed spatially. The installation unfolds as a sequence of moments rather than a singular display, each piece positioned to allow for both visual clarity and material appreciation.
Material as narrative
If there is a unifying thread running through Japanmade, it is material intelligence. Lighting studio New Light Pottery, based in Nara, presents sculptural lamps that combine washi paper, glass, ceramics and lacquered brass, materials chosen not for effect, but for their inherent qualities.
Nearby, MAS explores the possibilities of Hinoki, a Japanese cypress more commonly associated with construction than furniture. Under the direction of Wataru Kumano, the brand reconsiders the material’s softness and grain, transforming it into pieces that feel both experimental and deeply rooted in tradition.
Elsewhere, Naowashi continues a 300-year-old papermaking practice, using locally grown fibres to produce washi that is both delicate and remarkably strong.
Each contribution reinforces the same idea: that design is not imposed on a material, but drawn from it.
Craft, redefined
What is particularly compelling about Japanmade is how it reframes craft. Rather than positioning it as nostalgic or purely decorative, the exhibition presents it as something active; evolving, responsive, relevant.
Brands like Sekisaka demonstrate this shift clearly, translating centuries-old techniques into objects suited to contemporary living.
Similarly, Sheep takes a familiar object, the candle, and elevates it through careful material selection and process, using soy wax and essential oils to create products that are as considered as they are functional. In each case, the emphasis is not on ornamentation, but on refinement. On doing less, but doing it better.
Why it resonates now
There is a reason exhibitions like Japanmade feel particularly relevant at this moment.
As the design industry grapples with questions of sustainability, authenticity and longevity, there is a growing appetite for objects that carry meaning, pieces that reflect not only aesthetic choices, but ethical ones.
Japanmade responds to this shift with clarity. By foregrounding local production, material integrity and close designer-maker relationships, it offers an alternative to more industrialised modes of design.
It suggests that the future of design may lie not in scaling up, but in refining what already exists.
A South African reflection
For South African audiences, the themes explored in Japanmade feel strikingly familiar. There is a long-standing tradition of craftsmanship within the region, from hand-thrown ceramics to woven textiles, that similarly prioritises material, process and locality.
Studios such as Southern Guild and Wiid Design, alongside makers working in clay, wood and fibre, echo many of the same principles seen in the exhibition.
There is also a growing movement towards smaller-scale production, where designers work directly with artisans, often within their own communities with an emphasis less on volume and more on value.
A quieter kind of influence
As Copenhagen once again becomes the centre of the design world each June, Japanmade offers a counterpoint to the noise, a space defined by clarity, material honesty and a deep respect for craft.
And in doing so, it leaves a lasting impression. Not through scale, but through substance. Japanmade Vol.1, will debut during 3daysofdesign 2026 from 10-12 June at Damfærgevej 2 in Copenhagen.
Credits
Images: Masaaki Inoue, Bouillon; Masaki Ogawa; Tomooki Kengaku; Hiroki Kawata; Kyoto Kataoka