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Explore CRÉMA's collection of luxurious European designs

From timeless glamour to modern design, CRÉMA’s new collection has it all

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By House & Garden South Africa | October 4, 2022 | Design

The unique CRÉMA collection showcases the world’s best indoor and outdoor luxury furniture, feature lighting, hand-made rugs, office furniture and a broad range of accessories.

CRÉMA is extremely proud to continue to supply the very best in international design to high end projects including private homes, offices, restaurants and boutique hotels throughout South Africa.

Gubi is renowned for designing, developing and marketing a daring and elegant collection of furniture, lighting and interior objects that resonates across the globe. Undoubtedly one of CRÉMA's most luxurious and classic brands, Gubi is obsessed with impeccable quality and truly timeless design. They are a furniture and lighting company dedicated to celebrating the lavishness of living life. Designs that combine the past and the present for the new to evolve. Designs that stimulate the senses are beautiful and usable. Gubi is pursuing perfection with passion and courage. Evolution is the essence.

They are based in Copenhagen, Denmark – and have worked with the likes of GamFratesi, Greta Grossman, Jacques Adnet, Space Copenhagen, Oliver Schick, Robert Dudley Best, Gio Ponti and Gubi Olsen. They produce luxury dining and coffee tables, consoles, lounge and dining chairs, pendants, table lamps, floor lights and accessories.

We have blurred the boundaries of indoor and outdoor furniture for decades. People wanted to bring the outside in by using biophilic interiors or vice versa by creating enclosed outdoor rooms. Gubi succeeded in designing weatherproof outdoor furniture that has the same qualities as indoor furniture.

Outdoor furniture for all seasons from CRÉMA, Image: Supplied

The Bohemian 72 Sofa designed by Gabriella Crespi for GUBI is elegant, flexible and refined, perfect for indoor and outdoor living. Made from rattan – The collection consists of a sofa, lounge chair, ottoman and floor lamp.

Curvaceous, comfortable and soft, the Pacha Outdoor Lounge Chair, designed by Pierre Paulin for GUBI is a modern design that embraces effortless versatility. By seeking the right proportions, Paulin has managed to give the round forms of the Pacha Chair a true elegance. Designed for durability, Pacha Outdoor features are specially developed membrane interlayers that are water-resistant and breathable, meaning the fabric will dry a lot faster than other fabrics.

Sleek lines and modern touches, Image: Supplied

The Tropique collection captures the timeless glamour and exotic luxury of outdoor living. It was created by Mathieu Mategot in the 1950s and has recently been revived. The frame of the table and chairs is made from stainless steel rods which is a signature style of the designer, along with a combination of material simplicity to create a classic outdoor look.

Visit CRÉMA’s website to view GUBI's Al Fresco collection and more.